Amul's New Competitor is in Market, Guess Who it is ?

All of us must enjoy Amul's fresh & delicious dairy products. Amul is producing almost best products from a long year, Which is making all other dairy product brands to be closed or for being regional. Amul is standing like one milestone in the field of Dairy products.

But here is a new brand raising his head against Amul & all other dairy product maker. You will be shocked by hearing its name.
It is none other than Patanjali. Yes, it is Yoga Guru Baba Ramdev.
Baba Ramdev has announced it in his speech at two days national seminar at National Dairy Research Institue, Karnal. He said  Patanjali will soon enter the dairy market by next financial year. This will do 5 lakh crore business by 2022.

Further, he added "Patanjali will produce it in 3 dairy plants. one each in Maharashtra, Karnataka, and Uttar Pradesh." 

The company Patanjali did set up by Baba Ramdev & Acharya Bal Krishna. The FMCG product maker has made his great Brand throughout India by the Desi remark market campaign. Which made the CEO Acharya Bal Krishna to be among the richest CEOs of India.

But here is another fact is Amul si also an Indian Brand. So desi campaign will not work here. Here the only thing will work is Baba Ramdev's brand name. Although people always like Brands, but the products quality must be best to compete with Amul.

What is your opinion?. Will Patanjali make a take over to Amul? please comment;